Global Business by Mike W. Peng

Download Book Global Business by Mike W. Peng [PDF/ePUB]

Introduce your students to success in global business today with a strategic approach to international business topics and unique coverage not found in other texts. Global Business, 4th Edition, is the first global business book that asks the big question, "What determines the success and failure of firms around the globe?" This edition includes access to MindTap, "a personalised classroom management experience that promotes better outcomes with relevant assignments that guide students to analyze, apply, and improve thinking"-- Publisher.

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